Adapting Sales & Engagement Strategies Across Generations
Understanding generational preferences is essential for modern customer engagement. As technology evolves, so do communication styles, purchasing behaviors, and expectations.
-
-
Balancing the Pitch and the Playground: Life as a Saleperson with a Young Family
Being in sales is a high-stakes game of targets, travel, and tenacity. Add a young family to the mix, and suddenly you’re juggling bedtime stories with quarterly quotas.
-
Identity Shift: Closer to Caregiver
Parenthood changes the identity of a salesperson as they have to close deals and take care of family.
-
Deals in the Sky: Love and Logistics When Both of You Travel
The sales life and family when both partners travel for work.
-
When the Paycheck Comes with a Boarding Pass
In any say you may find the final say indicator, the person which the final decision on the purchase.
